Read the handbook to learn more on the Markstrat Challenge - your role and your objectives - and on the Markstrat world (products, consumers, channels, ...)

Read Handbook Print

Read the operating instructions to learn more on how to operate Markstrat, browse results, make decisions, ...

Read Operating Instructions

Preview the Markstrat team: browse through reports and decision forms. Please note that input of decisions and decision runs are not available here.

Preview Markstrat

Fill in the fields below with the information given by your professor.

Access your Team